How to Set Up an Amazon Seller Account for Your Print On Demand Business

Starting a print on demand business can be an exciting venture, and Amazon is a powerful platform to reach millions of customers. To begin selling your unique designs, the first step is setting up an Amazon Seller Account. This process is straightforward, and this guide will walk you through each step to get you ready to launch your print on demand products on Amazon.

  1. Navigate to Amazon Seller Central. Go to the Amazon Seller Central website and click on the “Sign up” button. You’ll be prompted to either sign in with an existing Amazon customer account or create a new one. For business purposes, it’s generally recommended to use or create a separate account from your personal Amazon shopping account.

  2. Begin the seller account creation. Click “Start selling” and you will be guided through a series of pages to input the necessary information. Amazon will first ask for your business country, business type, and name. If you are an individual just starting your print on demand journey, you would typically select “None, I am an individual” as the business type.

  3. Provide business and personal details. Next, you’ll need to provide personal information such as your name, address, and phone number. Ensure all details are accurate as Amazon needs to verify your identity. This information is crucial for setting up your seller profile and for Amazon to contact you if necessary.

  4. Set up your billing information. You will then be asked to add billing information. Read the provided details carefully, and then click “Continue”.

  5. Enter bank account details. Add your bank account number and click “Verify bank account”. This is essential for Amazon to deposit your earnings from your print on demand sales. Carefully review the “Monthly Subscription Fee” section to understand the costs associated with selling on Amazon. Then, enter your credit card number, expiry date, and cardholder’s name, and click “Next”.

  6. Input store and product details. Answer the questions about your new Amazon store. This might include questions about the types of products you plan to sell (like apparel or home decor, common for print on demand), and click “Next”. Think about your print on demand niche and the types of products that align with your brand.

  7. Verify your identity. To complete the setup, you’ll need to verify your identity. Upload images of your government-issued ID and submit a bank account statement.

    After uploading the documents, click “Join video call”. An Amazon representative will contact you to verify your identity through a quick video call. You also have the option to schedule this verification call for a later, more convenient time.

Once your identity is verified, your Amazon Seller account is almost ready. For enhanced security, remember to set up two-step verification for your account.

You’ll also need to choose a selling plan. There are two main options tailored to different scales of business:

  • Individual plan: Costs $0.99 per sale, suitable if you’re just starting and expect to sell fewer than 40 items a month. This might be a good starting point to test the waters with your print on demand products.
  • Professional plan: Has a monthly fee of $39.99. This plan is beneficial if you plan to sell more than 40 items per month and want access to advanced selling tools and features that can help grow your print on demand business.

Many sellers focused on building a substantial print on demand business on Amazon choose the Professional seller account for its extensive benefits. Evaluate Amazon’s selling plans carefully to decide which best fits your current and future business needs. Also, be aware of Amazon’s referral fees, which are a percentage of each sale and vary by product category.

For a visual walkthrough, Amazon provides a helpful video tutorial for beginners that details how to start selling in their marketplace.

 Quick tip

Utilize the free Amazon Seller app to manage your print on demand business on the go from your smartphone. This can be particularly useful for managing orders and customer inquiries efficiently.

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